Having a mentor supported Pure SEO founder Richard Conway while he captured a gap in the New Zealand market for search engine optimisation.

Richard Conway started Pure SEO in 2009 after moving to New Zealand from the UK with his wife. He saw a gap in the market, but he didn’t know anyone in New Zealand. He joined several networking groups to get connected which he said was “difficult at first but became easier”. Six months later he decided to get a business mentor. 

His first mentor focussed on making connections and marketing the business, but Richard got to the point where he needed some strategic and financial guidance. 
“There have been points where I looked at acquisition or selling part of the business so having opinions on that is helpful,” he said.

His second and current mentor is a consultant in public financial management and spends time working on aid projects in the Pacific and developing countries – projects related to small business development or financial management in government.

“I value mr mentor's opinion. Having a mentor has definitely helped me. Often it doesn’t need to be anything more than clarifying something in my mind – crystallising it.

The mentor joined Business Mentors NZ because of his interest in business. He said he enjoys learning about businesses – the successes they have and the challenges they face.

“As a mentor, I go and see the needs for the individual business and see how they can be addressed,” he said.

“With any business owner sometimes they have a big problem they can’t share with staff or they are worried about the future of the business but cannot talk to staff about it, so to have a mentor to bounce ideas off helps them clarify the solution.

TO JOIN THE BUSINESS MENTORING TEAM TO SUPPORT BUSINESSES IN THE  rotorua REGION, REGISTER ON THE WEBSITE WWW.BUSINESSMENTORS.ORG.NZ OR IF YOU ARE LOOKING FOR MENTORING SUPPORT, REGISTRATION COSTS $225 + GST FOR UP TO 12 months. FIND OUT MORE AT WWW.BUSINESSMENTORS.ORG.NZ

FOR MORE INFORMATION PHONE 07 346 3657